Two projects have been selected by Creative Review in their Annual showcase of outstanding creative work.
Nike Pro Genius is a revolution in football coaching offering tools and techniques to help athletes with the psychological side of their game. It guides players on decision-making, strategy, confidence, visualisation and more. Developed with the world's best footballers, sports psychologists and mind-training experts, Nike Pro Genius is a pioneering idea to help footballers excel on and off the pitch.
BBC The Story of Life features the largest digital release of Sir David Attenborough's globally renowned work. Launched to coincide with the 90th birthday year of one of world's most iconic broadcasters, this app is Sir David's gift to the world, featuring more than 1,000 of the most memorable and breathtaking experiences filmed during his pioneering career of natural history film-making.
From his incredible interaction with mountain gorillas in Life on Earth, to his extraordinary meeting with a sloth in The Life of Mammals, The Story of Life invites you to explore films featuring hundreds of animals, locations and stories – from world firsts to some of the most dramatic and wondrous documentary scenes ever filmed. Relive your favourite moments, watch curated collections from Sir David, and create and share your own collections with the world.