Nike today announces the launch of NIKE PHOTOiD, a world-first mobile initiative that allows creative culture addicts the opportunity to create personalized sneakers from the visual world around them.
 | Read press release |
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| Nike PHOTOiD Tips |
- Get close up. Try and have the specific colors you want to grab fill the frame
- Choose well-defined, vivid colors
- Go for a small number of distinct colors over a large number of potential colors
- Indoors (or outdoors in low-light) use your flash if you have one for optimal results