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Verizon Destination Store

Insight

Connected products are revolutionising our lives.

It’s time that connected stores revolutionised the retail experience.

A modern Verizon store interior with digital displays, shelves of electronics and accessories, a large screen showing a drummer, and bright lighting highlighting various tech products.
Modern Verizon store interior with mobile phones displayed along illuminated walls, a large red central pillar with the Verizon logo, and a sign directing customers to explore the second floor.

Idea

Inspire people to choose, don't just give them choice.

The Verizon Destination Store features multiple interactive lifestyle zones highlighting the everyday moments that enrich lives. Captivating experiences educate and engage shoppers with immersive experiences. The Device Wall features the most comprehensive retail product-guide in retail, where people compare multiple devices at-a-glance. The gesture-based walls sync with you and your phone.

Impact

Discovery and engagement through digital has established Verizon as the go-to destination for a connected lifestyle.

Features from the Verizon Destination Store concept are now being rolled out in more than 1,700 locations nationwide.

  • AdAgeVerizon reinvents customer experience ↘
  • BloombergVerizon Wireless has a Class For You ↘

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