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AKQA 2Brasis

Insight

Contemporary movements in Brazil advocate for independence for certain states and regions.

Separatist movements have existed in Brazil for years. These groups have a controversial perspective, viewing the South and Southeast as economic engines, while the North and Northeast are perceived as regions reliant on social welfare. Some influential politicians have also shared this opinion during public declarations.

Idea

A short fiction film exploring the potential consequences of a nation ideologically divided.

2Brasis presents a dystopian future where a wall divides the country into North and South by a presidential decree, triggering a series of economic, social, and climatic conflicts. The decision shakes Brazil’s foundations, culminating in a rebellion. In this context, the Unified Brazil Revolutionary Group emerges to fight for the country’s reunification.

A stern woman in a uniform with a badge stands holding a cigarette, set against a dramatic sky. The title “Brasis” appears below, along with actors’ names and geographical coordinates at the top.
A film crew records two people talking near an open car trunk outdoors. One person wears headphones and a vest, another stands with their back to the camera, and a third smiles, leaning on the car. A camera and greenery are visible.
A film crew shoots a scene of a person sitting at a small table in a warmly lit, cluttered room. The camera, microphones, and crew are visible, capturing the intimate moment.
Two women stand outside looking into the open trunk of a car filled with large white bags, under a bright blue sky with scattered clouds. One woman wears colorful clothing and the other wears a uniform.
A close-up of a topographic map highlighting the Brazilian region of Mato Grosso with raised relief borders, showing neighboring regions like Pará, Tocantins, Goiás, and Mato Grosso do Sul.
A camera operator films four people talking at a counter in a dimly lit room marked Área de Revista. The set has industrial decor with visible ceiling beams and windows.
A film crew with camera and boom mic records in a warmly lit café decorated with photos and paintings, while people sit at tables and a green pool table is in the foreground.

2Brasis is the first fictional work from AKQA. It was produced in collaboration with Pródigo Filmes and the SOMA+ programme. The movie is set for a global movie festival run, which begun with its premiere at the Miami Brazilian Film Festival.

A red, wrinkled cloth with bold black letters BR, two barbed wire graphics, a grid with an abstract shape on the left, and a smaller design on the right, all set against a black background.
Three movie posters for Dois Brasis show groups of people separated by a massive wall in different environments—forest, cracked earth, and aerial perspective—highlighting the theme Till the wall do us part.
Three panels show a massive concrete wall: the top panel shows the wall in water, the middle shows it across dry land, and the bottom shows it spanning a detailed map of Eastern Europe and Asia.

Impact

The gateway to the future.

2Brasis is also the final project from the 2023 SOMA+ cohort. SOMA+ is an initiative of AKQA’s impact pillar, an educational platform focused on expanding professional knowledge and promoting the inclusion of Black, Indigenous and marginalised individuals in the creative market.

Three movie posters for Dois Brasis show a young woman, a man in a police vest holding a gun, and an older man against dramatic painted backgrounds, each with the film title in bold white text.

The film’s premise draws upon the lived experiences and diverse perspectives of the students, representing different regions of Brazil. During the entire process, from research and creative development to production, these young talents contributed their skills to bring to life the first work of its kind from AKQA.

The announcement was featured on AdWeek and had its world premiere at the Inffinito Brazilian Film Festival in Miami. 2Brasis continues to compete in other film festivals around the world.

A young person with curly brown hair and intense gaze looks directly at the camera in warm, dim lighting. The background features wooden walls and a lantern.
Five serious-looking people stand in front of a tall prison wall topped with barbed wire. The sky is cloudy and the film title, cast names, and credits appear above them in red text.
Red barbed wire and stylized graffiti-like text reading Dois BRASIS dominate a black background. Below, it says TIL THE WALL DO US PART with two maps marked BR NORTE and BR SUL on either side.
  • Folha de S.PauloPaulo Miklos participates in a short film about a divided country ↘
  • AdweekTuesday Stir ↘

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