Our people

AKQA elevates leadership in San Francisco

Kristin Goto and Jon Freshwater

AKQA’s San Francisco studio announced the promotion of Kristin Goto and Jon Freshwater to key leadership positions.

Kristin Goto has been appointed as Managing Director and Jon Freshwater has been promoted to Director of Client Services.

With over 22 years of experience in global marketing leadership, Kristin Goto has been instrumental in driving digital acceleration and business performance for agencies and brands across the globe. She has successfully led client service, creative, and technical production teams, delivering award-winning work on a global scale.

Jon Freshwater, who has dedicated 17 years to AKQA, has an impressive portfolio spanning diverse industries such as technology, sports, fashion, gaming, automotive, and consumer packaged goods. Collaborating with renowned companies such as Nike, Google, IBM, and Visa, Jon has consistently delivered transformative marketing experiences that fuel substantial growth.

Kristin said: “AKQA is an incredible agency, and I am so excited to be appointed to lead the San Francisco studio. Our teams and clients come to AKQA to do the best work of their careers, and I feel honoured to continue to partner with our clients to co-create innovative solutions that solve tomorrow’s challenges.”

Jon said: “I am honoured and excited to embark on this new chapter in my career. My priority is to enhance the experience of our valued clients who work with AKQA. It is a privilege to lead a team of talented individuals, and I am dedicated to supporting them in consistently delivering work of the highest quality. Our success is entirely dependent on helping our clients achieve success. Operating in that service, I embrace the challenges and opportunities that await and am eager to contribute to AKQA’s continued growth and excellence in client service.”