Louis Vuitton
[Extended] Podcast
Decode culture through the Louis Vuitton imprint.

Insight
Who are the visionaries shaping Louis Vuitton’s cultural legacy?
Louis Vuitton’s legacy extends beyond fashion, actively shaping diverse fields from architecture to gastronomy. This profound influence establishes the brand not just as a purveyor of luxury, but as a significant architect of modern landscape.

Idea
A backstage pass into the world of culture.
The podcast became a conduit for creative transmission, where history fuels innovation. Hosted by French fashion documentarian, Loïc Prigent, the conversations offer insight into an intimate exchange of ideas and inspirations, offering an exclusive glimpse into the Maison as a paramount force in current trends.
Impact
Extending, exploring and expanding the conversation.
Louis Vuitton reaffirms its dominance at the forefront of culture with the podcast. Boasting over 140,000 listeners and 500,000 YouTube views, The podcast outperforms industry standards with 2.4 times the average watch time, solidifying its momentum in a thriving second season.


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